2013-10-28

izard: (Default)
2013-10-28 09:07 pm
Entry tags:

Design Thinking vs TRIZ

Am I the only one thinking that ТРИЗ (or even it's simplified version SIT) are so much better formal frameworks of solving engineering design issues than Design thinking process?

If I ask my colleagues, everyone now are fond of design thinking. Is it because of IDEO's better PR, because Design Thinking is really superior, or it is just a cultural thing (I prefer the methodology with Russian origin over the one invented in US)?

I think it is impossible to quantify the difference, as a fair shootout should involve equally good teams solving same problems using two methodologies, and how do you form perfectly equal teams?